Strategy & AI Advisory

Strategy consulting for companies facing what's next.

Markets shift. Technology disrupts. Regulations land. I help mid-market companies cut through the noise and make strategic decisions that hold up — whether the challenge is going to market, going digital, or going AI‑first.

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Expertise

What I work on

Every engagement is different. But most of my work falls into these areas:

Digital Transformation & Go-to-Market Strategy

End-to-end strategy for companies entering new markets or reinventing their digital presence. I work across B2B and DTC models to align product, channel, and customer strategy.

AI Strategy & Compliance

From opportunity assessment to deployment roadmap — including EU AI Act compliance. I help organizations identify where AI creates real value, build the business case, and navigate the regulatory landscape.

Training & Workshops

Hands-on programs for leadership teams and operational staff. From AI literacy to prompt engineering and workflow automation — tailored to your industry context.

If any of this sounds like what you're dealing with — .

About

Approach & background

Simon Küpper — Independent Strategy Consultant

Simon Küpper

Independent Strategy Consultant

My background in banking and finance means I think in business outcomes, not just strategy frameworks. Years of working across industries and geographies give me a perspective that connects what others often miss.

I work best with companies at inflection points — when the path forward isn't obvious and the stakes are high. My approach is methodical but pragmatic. I focus on what moves the needle, not what fills a slide deck.

I've been working with large language models since mid-2022 — months before ChatGPT launched — as one of the early testers of OpenAI's foundational models. That experience shapes how I think about every strategic challenge today.

Based inGermany, working globally
BackgroundBanking, Finance, Strategy
LanguagesGerman · English
FocusB2B · DTC
I trained and worked with professionals from Accenture, Amazon, Deutsche Telekom, Mercedes-Benz, Meta, Playmobil, Sixt, Volkswagen, and others.
Contact

Let's talk

Whether you have a specific challenge or want to explore how I can help — the best starting point is a conversation.

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Based in Germany · Available for international engagements